Mahabis Company Talk
Inside: Hand numbered label. Limited edition Chris Delorenzo illustrated label. Phone/passport pocket. Hidden go-to card holder pocket. Hang loop.
AN ICON, REFINED
The chore jacket. It gets its origins from the French workers who wore them in the early 1900’s. Made from tough stiff fabrics, with big pockets for their tools, it was perfect for working in. But these days you’re more likely to see a chore jacket worn by architects, artists, and designers. The style is an everyday staple for the creative class.
HARD AS NAILS, SOFT AF
The fabric for our jacket comes from Berto, a premium artisan mill based just outside of Venice, Italy. In the 1800's, they made tough sail fabrics for boats that harboured in Venice. Then they made hard wearing workwear fabrics in the mid 1900's. Today they have combined their workwear heritage and 130 years of constant innovation to produce premium fabrics that are long-lasting, but easy to wear. Perfect for our refined chore jacket.
Button-making in the UK is a centuries-old craft and the reputation of its makers is widespread. Our buttons are not only British Made, but they are made from corozo nuts that are grown in the Ecuadorian rainforest. Corozo is good for the planet. Unlike plastic, our buttons are non-toxic.
Only 300 jackets are available in Batch No. 1. Each batch comes with a limited edition label inside the jacket, illustrated by a new artist each time. The labels will capture where we are as a brand, and the story behind each batch. This label has been illustrated by Chris Delorenzo. The illustration shows how it feels to put everything you've got into one product.
THE CALIFORNIA OF EUROPE
Our jackets are hand made in a factory nestled away on a mountain side in Guimarães , Portugal. Its a maker town. The factory is a small family run business that has been going for the last 30 years, specialising in jackets. They have a track record for supporting the underdogs. We’re proud to have our jackets made by them.
ALWAYS BE TESTING
This jacket is the result of 9 months of testing. If we’d spent this long working on a jacket for any other company we would have been fired. But we had to make sure the fabric was right. We tested if for 500 hours. We had to make sure the sleeves were the right length. 3 alternations. We had to make sure the pockets were in the right place, and the right size. And we had to make sure the colours were just right. 12 navys, 8 greens, 2 blues and 1 black later. It’s ready.